London Mayor, Boris Johnson will outline plans today for a new scheme called Recycle Bank that will give householders shopping vouchers for recycling their waste.

The new scheme has already been successful in America and aims to cut down on the amount of waste that ends up at landfill. The London based trial of the scheme will reward householders with an estimated £14 of shopping vouchers a month although the actual amount will be based on how much waste each family recycles.

Recent figures found that only 25% of the 4 million tonnes of household waste generated in London every year is being recycled, this puts London’s recycling rates behind the average for the rest of the UK and other international capital cities.